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3 Compelling Reasons to Invest in Netflix Stock Despite Recent Downturn3 Compelling Reasons to Invest in Netflix Stock Despite Recent Downturn

Netflix (NASDAQ: NFLX) retains its dominance as the world’s primary streaming platform for movies and television shows. The first quarter of 2024 marked another milestone with the company growing its subscriber base to an all-time high.

However, the market’s reaction to these strong results was far from enthusiasm, as Netflix stock plummeted by 9% following the earnings report. This drop was further exacerbated by the broader selloff in the Nasdaq-100 technology index, which tumbled by 6% last week, adding to the woes of Netflix’s share price.

1. Resilient Subscriber Growth Trajectory

Netflix added a staggering 37.1 million new subscribers in Q1, propelling its total to 269.6 million. This surge represented a remarkable 16% increase from the previous year, outpacing the growth rate from Q1 of 2023 by more than threefold. The company attributed this accelerated expansion to intensified efforts in combatting password-sharing and the successful uptake of its new cost-effective ad tier.

These robust subscriber gains translated into record-breaking quarterly revenue of $9.3 billion, marking a 14.8% year-over-year escalation. Notably, Netflix managed to rein in operating expenses, which grew by a modest 7.1%, resulting in an impressive 83.3% surge in earnings per share to $5.28.

2. Lucrative Potential of Advertising Expansion

The introduction of Netflix’s ad-tier plan at $6.99 per month has proven to be a hit among consumers, accounting for more than 40% of new sign-ups in countries where it is available. Significantly, ad-tier subscriptions witnessed a 65% uptick compared to the prior quarter, underscoring its popularity among viewers. While some investors might deem the lower price point a drawback, management has attested that ad-tier users monetize at a similar rate to the standard tier, effectively offsetting the pricing differential.

Furthermore, given the substantial ad spending in traditional TV, which is estimated to reach $147.9 billion in 2024, Netflix stands to capture a significant portion of this market as streaming continues to gain traction against conventional television platforms.

3. Vast Room for Expansion in Streaming Landscape

Although Netflix commands the largest share in the streaming industry with 269.6 million subscribers, it merely represents 8.1% of total TV viewing time globally. This indicates ample growth opportunities both in terms of overall TV viewership and within the streaming sector itself. With more than 500 million smart TV households in its target market, Netflix still possesses substantial upside potential for expansion.

Financially, the company estimates its addressable opportunity across TV, movies, gaming, and branded advertising to exceed $600 billion, reaffirming its commitment to content investment to attract new subscribers. Netflix’s strategic move into live sports programming, including high-profile events such as the Jake Paul vs. Mike Tyson boxing match and the forthcoming collaboration with World Wrestling Entertainment (WWE), underscores its efforts to broaden its audience base.

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A Promising Long-Term Investment Prospect

Despite the recent dip in Netflix stock post-Q1 results, there are compelling reasons to view this setback as an opportunity. The decision to discontinue reporting subscriber figures from 2025 onwards may have unnerved some investors, signaling a shift in focus towards revenue metrics over subscriber counts. However, this strategic shift could provide a more comprehensive view of the company’s financial health.

With a trailing twelve-month earnings per share of $14.41 and a current stock price of $555, Netflix trades at a price-to-earnings (P/E) ratio of 38.5. Looking ahead, Wall Street’s earnings projections for 2024 and 2025 forecast a reduced P/E ratio of 34.2 and 27.7, respectively. Netflix’s premium valuation compared to the Nasdaq-100’s P/E ratio of 29.7 reflects the market’s recognition of its growth potential.





The Resilience of Netflix: A Closer Look at Recent Market Dynamics

Netflix, with its unrivaled dominance in the streaming industry, vast addressable market, and unique status as the sole profitable pure-play streaming service, stands tall despite recent market fluctuations.

Analyzing the Recent Downturn

Despite a recent dip in its stock value, investors might find this moment opportune to consider investing in Netflix.

Historical Perspective

Reflecting on the historical context of Netflix, it has weathered various storms in the ever-evolving streaming landscape. From the era of DVD rentals by mail to becoming a powerhouse in original content creation, Netflix has continually adapted to changing market demands.

Market Dynamics and Profitability

Key to Netflix’s allure is its remarkable profitability in an industry known for high costs and uncertain returns. Its ability to convert its immense subscriber base into sustainable profits sets it apart in a crowded streaming market.

Investment Considerations

Before diving into an investment in Netflix, it is crucial to assess all factors impacting its current and future performance. While the Motley Fool Stock Advisor team may not have included Netflix in their top recommendations, the streaming giant’s resilience and potential for long-term growth cannot be overlooked.